The 1904 Monogram has been a brand staple since its creation, inspired by the tradition of college sports monograms that unite and define pride. The "19" and "4" represent the 19th and 4th letters of the alphabet—"S" and "D"—symbolizing San Diego, America’s Finest City, and honoring the pride of our community.

For 2024, we’re introducing the 1904 Monogram on a sleek zip jacket. Combining classic heritage with modern style, this jacket features the bold monogram as a tribute to our city’s spirit. Crafted from premium materials, it’s the perfect way to wear your pride—whether you’re in San Diego or beyond. Embroidered on the left chest.

(Our online base model is a "made to order" one. Only what we get as orders will be produced. Production is usually 2 weeks from the day you place your order.)